Dynamic long short-term memory model for enhanced product recommendations in e-commerce

Abstract

Recommendation systems are pivotal for personalized user experiences, employing algorithms to predict and suggest items aligned with user preferences. Deep learning (DL) models, such as recurrent neural networks (RNNs) and long short-term memory networks (LSTMs), excel in capturing sequential dependencies, enhancing recommendation accuracy. However, challenges persist in session-based recommendation systems, particularly with gradient descent and class imbalances. Addressing these challenges, this work introduces dynamic LSTM (D-LSTM), a novel DL-based recommendation system tailored for dynamic E-commerce environments. The primary objective is to optimize recommendation accuracy by effectively capturing temporal dependencies within user sessions. The methodology involves the integration of D-LSTM with weight matrix optimization and a Bayesian personalized ranking (BPR) adaptable learning rate optimizer to enhance learning efficiency. Experimental results demonstrate the efficacy of D-LSTM, showing significant improvements over existing models. Specifically, comparisons with the hybrid time-centric prediction (HTCP) model reveal a performance enhancement of 19.4%, 17.2%, 35.41%, and 21.99% for hit-rate (HR) and mean reciprocal rank (MRR) in 10k and 20k recommendation sets using the Tmall dataset. These findings underscore the superior performance of D-LSTM, highlighting its potential to advance personalized recommendations in dynamic E-commerce settings.