Opinion Mining on Culinary Food Customer Satisfaction Using Naïve Bayes Based-on Hybrid Feature Selection

Oman Somantri, Dyah Apriliani

Abstract


Conducting an assessment of consumer sentiments taken from social media in assessing a culinary food gives useful information for everyone who wants to get this information especially for migrants and tourists, in th other hand that information is very valuable for food stall and restaurant owners as information in improvinf food quality. Overcoming this problem, a sentiment analysis classification model using naïve bayes algorithm (NB) was applied to get this information. This problem occurs is the level of accuracy of classification of consumer ratings of culinary food is still not optimal because the weight of values in the data preprocessing process are not optimal. In this paper proposed a hybrid feature selection models to overcome the problems in the process of selecting the feature attributes that have not been optimal by using a combination of information gain (IG) and genetic algorithm (GA) algorithms. The result of this research showed that after the experiment and compared to using others algorithms produce the best of the level occuracy is 93%.


Keywords


Opinion mining; Naïve bayes; Hybrid feature selection; Customer satisfaction; Culinary food

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DOI: http://doi.org/10.11591/ijeecs.v15.i1.pp468-475

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The Indonesian Journal of Electrical Engineering and Computer Science (IJEECS)
p-ISSN: 2502-4752, e-ISSN: 2502-4760
This journal is published by the Institute of Advanced Engineering and Science (IAES) in collaboration with Intelektual Pustaka Media Utama (IPMU).

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